Own It – Brand Campaign

As StockX continued to invest heavily in global expansion, this brand spot ran across the US, UK, Canada, France, and Germany markets.

In addition to both 30 and 60-second spots, the platform extended the reach of the ‘Own It‘ brand narrative through a series of IRL extensions including an activation at TwitchCon Amsterdam and a first-of-its-kind physical-digital Discord experience in its global Drop-Off retail locations. The brand platform was also amplified through partnerships with Marvel, Snap, and VOGUE.

Produced in partnership with Mojo Supermarket.
Directed by Eliott Power — Shot on location in CDMX.